Twilly d’Hermès is the latest fragrance launch from Hermès. It’s aimed at young women and was inspired by the freedom and creativity with which they “transform” Hermès scarves, and “appropriate Hermès’ codes to do other things”. A twilly, in case you don’t know, is the brand’s long thin silk scarf.
It is in this feminine and independent spirit that Christine Nagel composed Twilly d’Hermès. Ginger, tuberose and sandalwood are reinvented to form an unexpected combination. A hand-tied silk ribbon playfully adorns the bottle as the finishing touch.
“It is with young women in mind, by observing their lives, that I created Twilly d’Hermès. Free, bold, connected, mischievous and irreverent, they turn expectation on its head, swim against the tide, impose their own rhythm, invent a brand new tempo.” – Christine Nagel
Hermès house perfumer decided she would likewise “transform” or “twist” her raw materials, which are ginger (reportedly an “enormous quantity”), tuberose and sandalwood.
The bottle is meant to recall a carriage lantern and the cap is meant to recall a black hat. The neck is wrapped with a spaghetti strand of patterned silk, which can of course be repurposed.
[Twilly was photographed in Anavyssos, a few kilometres away from Athens city centre. In good company: that of an adventurous snow-white Porsche Macan S. Made to rock your life in unimaginable ways. Whether in the desert, on or off road. Thank you to Porsche & Porsche Hellas for the fantastic treat!]